Beamr Imaging Ltd. Video Technology AMD EPYC 7742 Product Brief

Beamr Imaging started in 2009 by the 3-time technology entrepreneur Sharon Carmel who counts two previous startup exits to his credit including a digital graphics and imaging technology company that rocketed to a $7 billion valuation on the London stock exchange, and a cloud synchronization company acquired by Phoenix Technologies. Beamr maintains offices around the world in Tel Aviv Israel, St. Petersburg Russia, and Palo Alto California. This guarantees the highest level of support for our enterprise clients, cable companies, telcos, OTT streaming video distributors, and OVPs expect.

Beamr solutions provide up to a 35% network reclamation by reducing video files as much as 50% with Beamr 4x and Beamr 5x H.264 and HEVC CABR enabled content-adaptive software encoders. Beamr offers guaranteed video quality at the lowest bitrate for mobile operators and TV networks and managed service platforms seeking to reduce video bandwidth utilization on the network backbone and edge.

As a pioneer of content-adaptive technology introduced in 2013 as Beamr Video which was the world's first perceptual video optimizer, Beamr has extensive experience in the area of using a human visual system aligned quality measure to reduce bitrate. This is the basis for the Beamr rate-control called CABR which stands for Content-Adaptive Bitrate. CABR is the anchoring feature for the company's HEVC encoder Beamr 5x and the H.264 encoder Beamr 4x. CABR is the most effective way to ensure guaranteed video quality at the lowest bit rate. By activating CABR, the user can realize an additional bit rate savings of as much as 50% for both HEVC and H.264 encoded files and streams.

The Beamr quality measure has been in development since 2009. After extensive refinement, and subjecting it to the strict requirements and testing of ITU BT.500 which is an International standard for validating image quality, we were able to confirm that there is a sufficiently high correlation of our quality measure with human viewing results. The Beamr quality measure takes into account temporal artifacts. Since it is not sufficient to ensure only at the frame level that degradation has not been introduced - it is also necessary to preserve the quality of the video's temporal flow. If you view a GET MORE INFO video encoded using the VBR rate-control and a video encoded with the CABR rate-control side-by-side, they will be perceptually identical to the human eye under normal viewing conditions. This is a secret to how the process is able to guarantee image quality.

At NAB 2019, Beamr demonstrated with Intel a silicon powered CABR solution, where for the first time, streaming video services and 5G telco operators may use MEC to meet the density, cost, and bitrate efficiency needed for high-volume applications like game streaming, 5G connected autonomous cars, real-time live sports streaming, AR, or any use case where high video quality at low bitrate is needed. For platform engineers, silicon accelerated CABR allows new product frontiers for demanding applications such as video editing and publishing on the newest generation of mobile devices, tablets, and desktop computers.

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